Helium 10 Freedom Ticket Review: Is It Worth It?
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Freedom Ticket is worth it if you’re buying Helium 10 Platinum anyway, because it comes with the plan. Freedom Ticket costs $997 on its own, and it is included with Platinum and above (Helium 10’s pricing page, checked 10 October 2026). It’s a nine-module Amazon FBA course hosted by Kevin King, with more than 10 bonus modules from guest experts. Bought on its own, it’s much harder to justify.
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What is Helium 10 Freedom Ticket?
Freedom Ticket is Helium 10’s course on building an Amazon brand, from choosing a product to running the business. Helium 10’s course page bills Kevin King as “Your Host & Billion Dollar Seller” and lists 18 other named experts who each teach a lesson in their specialty. It also claims 200,000+ students and says new lessons are added monthly; those are Helium 10’s figures, and we can’t check them from outside.
It now reaches beyond Amazon, too: the same page advertises a TikTok Shop Academy inside Freedom Ticket.
The nine modules
| Module | What Helium 10 says it covers | Sample lesson |
|---|---|---|
| 1. Introduction to Amazon Selling | What it takes to succeed with Amazon FBA | Principles of Amazon Success |
| 2. Business Setup and Branding | Building a brand and carving out a niche | Intellectual Property Law for E-Commerce |
| 3. Product Research and Sourcing | Finding and securing products to sell | The Power of AI for Amazon Sellers |
| 4. Financial Fundamentals | Amazon’s fees and cash-flow management | Financial Forecasting and Inventory Management |
| 5. Listing Optimization and SEO | Listings that rank and convert | Optimizing Listing Copy, Images, and A+ Content |
| 6. Advertising and Launch Strategies | Ads and product launches | In Depth PPC for Beginners |
| 7. Supply Chain and Logistics | From sourcing to customer delivery | Sourcing Strategies and Techniques |
| 8. Compliance and Risk Management | Compliance rules and seller-account risk | Mistakes to Avoid When Importing Products |
| 9. Continuous Learning and Adaptation | Adapting to customer feedback and market trends | Finding and Hiring VA’s and Managers for Your Business |
The sample lessons are the preview videos Helium 10 shows for each module on its course page.
Who teaches it
The instructors and lessons listed on Helium 10’s course page on 10 October 2026:
| Instructor | Lesson |
|---|---|
| Kevin King | Host |
| Bradley Sutton | Overview of Helium 10 Tools |
| Ashlin Hadden | E-Commerce Insurance |
| Rich Goldstein | Intellectual Property Law for E-Commerce |
| Janelle Page | Creating an E-Commerce Brand |
| Steve Simonson | The Power of AI for Amazon Sellers |
| Arnold Shields | Financial Forecasting and Inventory Management |
| Scott Deetz | Preparing Your E-Commerce Business for Exit |
| Saddam Hasan and Tayyaba Hasan | Optimizing Listing Copy, Images, and A+ Content |
| Leo Sgovio | The Basics of How the A9 Algorithm Works |
| Destaney Wishon | In Depth PPC for Beginners |
| Gracey Ryback | Working with Influencers as an E-Commerce Seller |
| Kian Golzari | Sourcing Strategies and Techniques |
| Burak Yolga | Shipping Your Products From the Factory to the Amazon Warehouse |
| Afolabi Oyerokun | Mistakes to Avoid When Importing Products |
| Chris McCabe | Keeping Your Seller Account in Good Standing |
| Tomer Rabinovich | Using Data to Expand Your Product Catalog |
| Josh Hadley | Finding and Hiring VA’s and Managers for Your Business |
Freedom Ticket price: can you get it for free?
Not for free, but most people don’t pay for it separately. Prices from Helium 10’s pricing page, checked 10 October 2026:
| How you get it | What you pay | How long access lasts |
|---|---|---|
| Platinum plan | $99 a month billed yearly, or $129 monthly | While you stay subscribed |
| Diamond plan | $279 a month billed yearly, or $359 monthly | While you stay subscribed |
| Enterprise plan | From $1,499 a month, billed annually | While you stay subscribed |
| Freedom Ticket on its own | $997 | Lifetime access to every lesson |
The pricing FAQ says Helium 10 “currently covers the cost of Freedom Ticket enrollment” on those plans, with full access “as long as an active subscription is maintained”. The lifetime access for the $997 purchase comes from Helium 10’s help center (16 January 2026), which doesn’t mention a payment plan. The FAQ still calls Enterprise by its older name, Supercharge Your Brand, and also names a “Helium 10 Ads & Diamond Bundle” that the pricing page doesn’t sell. Our Helium 10 pricing guide has the full plan limits.
Is there a free way in? Helium 10’s pricing page lists no free plan; a limited free account exists, and the Freedom Ticket page has a “Sign Up for Free” button. We found nothing saying the free account includes the course.
Weigh the two paid routes before you choose. A year of Platinum billed yearly is 12 × $99 = $1,188 and includes the software, but your access depends on keeping the subscription. The $997 purchase keeps the course for good but includes no software.
How to access Freedom Ticket (and log in)
On Platinum or above:
- Log in to Helium 10.
- Open the Courses drop-down in the dashboard and choose Freedom Ticket (help center, 27 March 2026).
- The course opens in Helium 10’s Learning Hub (learning.helium10.com), which uses your Helium 10 login (help center, 16 January 2026).
What the Freedom Ticket curriculum covers
Grouped by stage, using Helium 10’s module descriptions and the guest lessons listed above.
Setting up the business
Modules 1, 2 and 4 cover the groundwork: what selling with Amazon FBA involves, setting up and branding a business, and Amazon’s fees and cash flow. Specialist lessons cover creating an e-commerce brand (Janelle Page), intellectual property law (Rich Goldstein), e-commerce insurance (Ashlin Hadden) and financial forecasting (Arnold Shields).
Finding, sourcing and shipping products
Module 3 covers product research and sourcing, and module 7 the supply chain. The specialist lessons cover using AI as an Amazon seller (Steve Simonson), sourcing strategies (Kian Golzari) and shipping from the factory to Amazon’s warehouse (Burak Yolga), plus Bradley Sutton’s overview of Helium 10’s own tools.
Listings, launches and ads
Modules 5 and 6 cover listing optimization, launches and advertising. The named lessons are listing copy, images and A+ Content (Saddam and Tayyaba Hasan), how Amazon’s A9 search algorithm works (Leo Sgovio), PPC for beginners (Destaney Wishon) and working with influencers (Gracey Ryback).
Running and growing the business
Modules 8 and 9 cover compliance, risk and adapting as the market changes. Lessons cover mistakes to avoid when importing (Afolabi Oyerokun), keeping your seller account in good standing (Chris McCabe), expanding your catalog with data (Tomer Rabinovich), hiring VAs and managers (Josh Hadley) and preparing a business for sale (Scott Deetz). Deetz’s firm, Northbound Group, also made Helium 10’s longer Exit Ticket course on that subject.
Who should (and shouldn’t) take Freedom Ticket
Helium 10 pitches it at sellers “starting fresh or looking to scale”, but the curriculum is built around launching your own brand.
A good fit for:
- New sellers who want one structured course on building a private-label brand, and who will pay for Platinum anyway
- Sellers who want specialist lessons in one place: IP law, insurance, importing and seller-account health
- Platinum subscribers who haven’t opened it yet: it’s already paid for
Look elsewhere if:
- You’d be paying $997 for the course alone and don’t plan to use Helium 10’s software
- You learn better from text than from video modules
- You sell wholesale or dropship, which none of the published module or lesson titles covers; for dropshipping, see our guide to Helium 10 for dropshipping
- You run a large brand and need one-to-one advice rather than a course
Freedom Ticket pros and cons
Pros
- Included at no extra cost with Platinum and above, so most Helium 10 subscribers already have it
- Broad: nine modules plus more than 10 bonus modules, from business setup and IP law to PPC, importing and hiring
- 19 named instructors, most teaching a single lesson in their specialty
- Lifetime access to every lesson if you buy it on its own, according to Helium 10's help center
- Now includes a TikTok Shop course
Cons
- $997 on its own is steep next to a software plan that already includes it
- Access through a plan lasts only while you stay subscribed
- Built from video modules, with no published total running time or lesson count
- None of the published module or sample-lesson titles covers wholesale or dropshipping
- Helium 10's own claims, such as 200,000+ students and new lessons every month, can't be checked from outside
How Freedom Ticket compares with Helium 10’s other courses
| Course | What it teaches | Access (checked 10 October 2026) |
|---|---|---|
| Freedom Ticket | Building and running an Amazon brand | $997 on its own; included with Platinum and above |
| Helium 10 Academy | How to use Helium 10’s tools | Free |
| Ads Academy | Amazon advertising, in Amazon’s ad console and Helium 10 Ads | Included with Platinum and above |
| Exit Ticket | Preparing a business for sale | Included with Diamond |
Freedom Ticket isn’t the same course as “Freedom by FBA”, which some searchers land here looking for. Freedom by FBA is a separate Amazon coaching course with its own website, and it has no connection to Helium 10 that we could find.
The verdict: is Freedom Ticket worth it?
To see what Platinum includes besides the course, read our Helium 10 Platinum review or the full Helium 10 review.
Frequently Asked Questions
How much does Helium 10 Freedom Ticket cost?
Freedom Ticket costs $997 on its own, with lifetime access to every lesson. It is included at no extra cost with Helium 10 Platinum, Diamond and Enterprise for as long as you stay subscribed (checked 10 October 2026).
Is Freedom Ticket free?
No. It comes with Helium 10's paid plans from Platinum up, or costs $997 on its own. We found nothing saying that Helium 10's limited free account includes it.
Who teaches Freedom Ticket?
Kevin King hosts it. Helium 10's course page also lists 18 guest experts, including Bradley Sutton on Helium 10's tools, Rich Goldstein on intellectual property law and Destaney Wishon on PPC.
How many modules does Freedom Ticket have?
Nine core video modules, from Introduction to Amazon Selling to Continuous Learning and Adaptation. Helium 10 adds more than 10 bonus modules from guest experts and a TikTok Shop course.
How do I log in to Freedom Ticket?
Log in to Helium 10 and choose Freedom Ticket from the Courses drop-down in the dashboard. The course runs in Helium 10's Learning Hub, which uses your Helium 10 login.