A AMZToolset

Tutorials

Practical guides for getting the most out of your seller stack — features, pricing plans, marketplaces and workflows.

Helium 10 Brazil branded graphic showing the e-commerce tool's support for the Amazon marketplace in Brazil.
Tutorial

Helium 10 for Brazil: A Complete 2026 Guide

Helium 10 supports Amazon Brazil through Cerebro, Magnet, Black Box, Keyword Tracker, Keyword Manager and Xray. Here is what works, what is still missing, and how to connect your Amazon.com.br account.

Helium 10 logo with 'Helium 10 Belgium' text, signifying its availability for Amazon sellers in Belgium.
Tutorial

Does Helium 10 Work in Belgium?

Helium 10 is fully usable from Belgium, but there is no Amazon Belgium marketplace to connect to. Here is how Belgian sellers run it on Germany, France and the Netherlands instead.

Custom branded image of the Helium 10 dashboard, a central hub for Amazon sellers to manage sales data and insights.
Tutorial

Your Guide to the Helium 10 Dashboard

The Helium 10 dashboard is a customizable command center for your Amazon business, pulling sales data, keyword rankings, and tool shortcuts into one view. Here is what each section shows and how to set it up.

Branded graphic confirming Helium 10 works fully with the Amazon.ca marketplace in Canada
Tutorial

Using Helium 10 in Canada: A Guide for Amazon.ca Sellers

Helium 10 works fully in Canada with complete Amazon.ca support. Here is how to sign up, connect Seller Central, which tools matter most, and what the plans really cost when everything is billed in USD.

Helium 10 Elite Plan and Membership
Tutorial

Helium 10 Elite: What It Is, and Why It Is Not a Plan

Helium 10 Elite is not a subscription tier you can pick at checkout — it does not appear on the public pricing page at all. Here is what the programme actually is, and what Diamond and Enterprise already include.

Helium 10 free trial and free tool options explained for Amazon sellers
Tutorial

Helium 10 Free Trial in 2026: Is There One?

Helium 10 does not run a countdown free trial, and its pricing page no longer shows a free plan. What is genuinely free is the Chrome extension and a set of standalone tools. The cheapest paid step is Platinum at $99/month billed yearly.

Helium 10 logo with 'France' text, representing its full support for Amazon France sellers and marketplace.
Tutorial

Helium 10 for Amazon France: Does It Work & How to Use It?

Helium 10 fully supports Amazon France — connect your Amazon.fr account and almost every tool works on the French marketplace. Here is what works, what is missing, what it costs, and the best alternatives.

Helium 10 Germany branded image, highlighting its full support for Amazon.de sellers and localized data.
Tutorial

Does Helium 10 Work in Germany?

Helium 10 works in Germany and supports Amazon.de with localized data and German keyword research. Here is which features work, which do not, how to connect your seller account, and what the plans cost.

Helium 10 seller software for the Amazon India (Amazon.in) marketplace
Tutorial

Helium 10 for Amazon India: A 2026 Guide for Sellers

Helium 10 fully supports Amazon India in 2026. Here is what works on Amazon.in, what the plans cost in rupees, how to connect your seller account, and which alternatives are worth a look.

Helium 10 frequently asked questions answered for Amazon sellers
Tutorial

Helium 10 FAQ: Your Top Questions Answered

The Helium 10 questions Amazon sellers ask us most, answered plainly: what the suite covers, what the plans cost, how accurate the sales data is, and how to pay less for it.

Helium 10 QR code generator used by Amazon sellers to drive traffic and collect customer data
Tutorial

Helium 10 QR Code: A Complete Guide for Sellers

Helium 10's QR code generator is free to start with, and the tracked version inside Portals records scans, devices, and locations. Here's how to create both types and use them to turn product inserts into revenue.

Helium 10 Trendster logo and branding, representing the Amazon product seasonality research tool.
Tutorial

Helium 10 Trendster: Uncover Amazon Product Sales Trends

Helium 10 Trendster shows how a product’s sales rank, price and Google search demand move across the year, so you can time sourcing and inventory instead of guessing. Helium 10 publishes it among its standalone free tools, and it is included at no extra cost on every paid plan.

Custom branded image for Helium 10 UK, confirming its full functionality for Amazon.co.uk sellers.
Tutorial

Helium 10 UK: Your Guide to Amazon Success

Helium 10 fully supports Amazon.co.uk, with every core tool working on UK marketplace data. Here is how to switch markets, which tools matter most, and how UK search volumes and prices really compare to the US.

Helium 10 logo alongside 'Walmart' text, signifying its comprehensive e-commerce tools for Walmart marketplace sellers.
Tutorial

Helium 10 for Walmart: Your Guide to Seller Tools

Yes, Helium 10 works for Walmart sellers. Here is what Xray, Cerebro, Magnet and Profits do on Walmart.com, what the plans cost, how to connect your account, and where the Walmart tools still fall short.

When Search Query Performance fits Amazon keyword research, and when Search Catalog Performance or Top Search Terms fit better
Tutorial

Amazon Search Query Performance (SQP): What the Report Shows

Amazon's Search Query Performance report is the best native view of how search queries convert on your own catalogue — impressions through to purchases. Here is how to read it, and which tools make it usable at scale.

Tutorial

Top Search Terms for Keyword Research

Top Search Terms is strongest for broad marketplace-demand validation. Here is where it fits in keyword research, and when other native reports or paid tools do the job better.

Branded featured image for an article on Helium 10 data accuracy, headlined 'Is Helium 10 Accurate?'
Tutorial

Is Helium 10 Accurate? What You Can Trust and What to Verify

Helium 10 is accurate enough for directional research, keyword prioritization, and product comparison work — but not accurate enough to treat one estimate as audited truth. Here is what to trust and what to verify.

Amazon Brand Analytics Search Analytics: Search Catalog Performance, Search Query Performance, and Top Search Terms compared
Tutorial

Amazon Brand Analytics Search Analytics

Amazon Brand Analytics Search Analytics is Amazon’s first-party benchmark layer for search visibility. Here is which report matches your job, and when a paid tool is the better handoff.

Search Catalog Performance for keyword research: where the native report helps and where paid tools go deeper
Tutorial

Search Catalog Performance for Keyword Research

Search Catalog Performance is strongest for catalog-side discoverability and drop-off analysis. Here is where it fits in keyword research, and when broader paid tools add more depth.

Data Dive pricing plans compared for Amazon sellers
Tutorial

Data Dive Pricing: Which Plan Is Worth It in 2026?

Data Dive pricing is easiest to justify when you genuinely need specialist depth for listing optimization, niche analysis, and keyword planning. It is easy to overbuy if what you really want is a broader all-in-one suite.

Helium 10 logo and text 'Helium 10 UAE' confirming its full compatibility for Amazon.ae sellers in the United Arab Emirates.
Tutorial

Helium 10 UAE: What Amazon.ae Sellers Should Expect

Helium 10 supports Amazon.ae, so UAE sellers can use it for core research and listing work. Here is how to connect your account, which workflows fit best, and what to verify before you upgrade.

The Helium 10 blog, the company’s free educational hub for Amazon sellers
Tutorial

Helium 10 Blog Explained: Key Resources & Who It’s For

The Helium 10 blog is a free educational hub written largely by working Amazon sellers, covering product research, listing optimization, and PPC. Here is what it publishes, who writes it, and how it compares to Jungle Scout's blog.

Helium 10 Refund Genie branded graphic for the Amazon FBA reimbursement finder tool
Tutorial

Helium 10 Refund Genie: A Guide to FBA Reimbursements

Refund Genie audits your FBA transactions for reimbursements Amazon never paid out, then hands you a report you can file in Seller Central. Here is how to run it, read the dashboard, and claim your money back.

Helium 10 branded image with text 'How Does Helium 10 Get Data', illustrating their data collection for Amazon sellers.
Tutorial

How Does Helium 10 Get Its Data? A Simple Explanation

Helium 10 builds its data from three sources: direct Amazon API connections, proprietary estimation algorithms, and anonymized user activity. Here's what each one powers and how accurate the numbers really are.