Yes, Helium 10 works for Aussie sellers, and it’s fully compatible with Amazon Australia.
Whether you’re selling locally on Amazon.com.au or expanding to international marketplaces, Helium 10 gives you the tools to find profitable products, optimize listings, and grow your business.
But are there any limitations? Let’s break it down.
Which Helium 10 Tools Are Available in Australia?
Here’s a breakdown of the Helium 10 tools available for Amazon Australia:
| Category | Tools Available in Australia |
| Product Research | Black Box, Trendster, Chrome Extension, My List |
| Keyword Research | Cerebro, Magnet |
| Listing Optimization | Scribbles (Partial) |
| Marketing | Adtomic (SP/SB), Portals |
| Operations | Alerts, Follow-Up, Inventory Protector, Managed Refund Service (MRS) |
| Analytics | Keyword Tracker, Market Tracker, Market Tracker 360, Profits |
These tools help you find winning products, refine your listings, manage inventory, and track key metrics to grow your Amazon FBA business.
What Are the Limitations of Helium 10 in Australia?
Although Helium 10 supports the Australian Amazon marketplace, there are some limitations:
- Some tools have limited functionality. For example, Scribbles (used for listing optimization) is only partially available for Aussie sellers.
- Fewer data points compared to larger markets. Since Amazon Australia is smaller than Amazon US, some features like Market Tracker may have less data to analyze.
- Adtomic is limited to Sponsored Products (SP) and Sponsored Brands (SB). Advanced PPC features available in larger markets may not be fully supported.
Despite these minor limitations, Helium 10 remains one of the most powerful Amazon seller tools for Australian sellers.
How Much Does Helium 10 Cost in Australia?
Helium 10 costs the same for Australian sellers as it does for users worldwide, but you’ll need to pay in USD since it doesn’t support AUD payments. Pricing starts at $39 per month for the Starter plan, while the Platinum plan costs $99 per month, and the Diamond plan is $279 per month.
Before committing to a paid plan, you can test Helium 10 for free with its Forever Free plan, which is also available in Australia. While it has limited features, it’s a great way to explore the platform before upgrading.
You can save money by choosing an annual plan, which offers discounts on the monthly rate. For even better savings, use our exclusive coupon codes:
- AMZTOOLSET10 – Get 10% off for life on any plan.
- AMZTOOLSET20 – Get 20% off for your first 6 months.
For more details on plan features and pricing, check out our Helium 10 pricing guide.
How to Connect Your Amazon.au Account to Helium 10?
Getting started with Helium 10 for Amazon Australia is simple. Follow these steps:
- Go to the Helium 10 website and sign in to your account.
- Click on your account icon and select “Connections” from the dropdown menu.
- Click on “+Add Seller Account”.
- Select Amazon as the marketplace you want to connect.
- Select Australia (Amazon.au) from the list of available marketplaces.
- Log into your Amazon Seller Central account when prompted and grant Helium 10 permission to access your data.
- Once linked, Helium 10 will sync your Amazon.au account, and you’ll be ready to use the tools!
Ready to Grow Your Amazon Business?
If you’re growing your Amazon Australia store or looking to sell in international markets, Helium 10 has the tools to help you stay ahead.
From finding profitable products to optimizing your listings and tracking keywords, it takes the guesswork out of selling – so you can focus on making smarter moves and beating the competition.
Start leveraging Helium 10 today, and don’t forget to claim your exclusive discount for even better savings.
